• who we are

Who We Are

Tracy Zeluff

whoTracy has more than 20 years of organizing experience.  Throughout the 1980′s, she honed her community organizing and fund-raising skills doing international solidarity work, raising material aid and engaging others in grassroots lobbying on U.S. policies.  In 1993 she started her career with the Service Employees Union, working as a Political Organizer for Local 660 and then moving to the SEIU CA State Council in 1997, where she was the Southern California Political Coordinator.  For the last five years, Tracy served as the State Council’s Field Director, coordinating the political work of SEIU locals throughout the state.  As Field Director, she led the annual strategic planning process for SEIU’s multi-local member involvement campaigns on electoral and legislative work.  During this time, Tracy  directed the field programs for eight successful independent expenditure campaigns and ran statewide legislative campaigns, often in coalition with multiple community and labor partners.  Tracy lives in Los Angeles with her husband and son.  Their two grown daughters live nearby.

Lea Grundy

IMG_0329Lea has 17 years of experience in labor, political and community organizing primarily with low-wage workers, women and communities of color.  She got her start organizing janitors, hospital and nursing home workers on the East Coast in the early 1990’s.  In California she organized and led contract campaigns with homecare workers.  She was part of the team that developed the Jessie B. Malcolm Homecare Workers Center representing 8000 Alameda County homecare workers in four languages.  Lea has extensive experience as a popular educator, especially working with labor unions.  With the UC Berkeley Labor Center, she developed many different kinds of training and education programs, including an organizer training curriculum and manual for workers in export processing zones around the world.  Lea led Get Out the Vote efforts in her hometown of Cincinnati, Ohio in both the 2004 and 2008 presidential election campaigns.  She has coordinated field programs for statewide legislative campaigns in California as well as independent expenditure campaigns for a number of state-level candidates.  Lea has a Masters degree in Public Policy from U.C. Berkeley.  She lives in the Bay Area with her partner and two sons.

Joanna Riccardi

IMG_0335Joanna Riccardi’s political action work began in Denver, Colorado as a Legislative Aide to Senator Peggy Reeves, then President of the State Senate Joint Budget Committee.  Since then Joanna has been successful in creating and implementing strategic legislative, electoral and member-driven campaigns at both the local and state levels – taking campaigns from planning and development through GOTV.  She has worked for both candidates and independent expenditure campaigns in Denver and Fort Collins, Colorado and has managed independent expenditure campaigns throughout California.  Before her work as a Political Coordinator at the SEIU California State Council, Joanna served as Political Coordinator of SEIU Local 2028 in San Diego where she built a successful, record-breaking political fundraising and member involvement program.  Joanna also has extensive event-planning experience involving groups from hundreds to thousands of participants.  She is skilled at managing everything from set up, logistics and recruitment to “Day Of” coordination with participants, media and staff.  Joanna graduated Phi Beta Kappa from Colorado State University with a B.A. in Political Science.  She lives in Sacramento, California.