• legislative and issue campaigns

    “You can’t help but be impressed by the combination of smarts, savvy, strong relationships and hard work of the GroundWorks team. I’ve worked with them on both ballot and legislative campaigns. On the tough, complicated issue of health reform, they led an innovative ground effort, facilitated our strategic planning, helped our coalition stick together, got people educated in the community and kept them mobilized for nine long months.”

    — Anthony Wright, Executive Director, Health Access California

Legislative & Issue Campaigns

IBEW1245 at City Hall

IBEW Local 1245 members at Redding City Hall

This winter the City Council in Redding, CA proposed a set of ballot-box initiatives that would have decimated retirement benefits for City workers – including retiree health care. GroundWorks Campaigns partnered with IBEW Local 1245 and a local labor coalition to move the City Council to drop this plan. Over the course of a fast-paced six-week campaign, activists came out and testified at City Council meetings, talked to the press and worked with a team of academic researchers to analyze the impacts of the proposed initiatives.  In the end, City Council voted 3-2 to table the initiatives.

Click here for a link to the briefing paper published by the UC Davis Center for Regional Change about the proposed initiatives.

GroundWorks Campaigns uses grassroots organizing techniques to build strategic and broad-based field campaigns that win on legislative and community issues.  Whether your goal is to pass a piece of legislation at the local or state level or to build support for a program or project, GroundWorks Campaigns can significantly improve your chances of success by developing a strong field campaign that engages people in the issues they care about.

GroundWorks Campaigns works with you to win issue campaigns through:

  • Strategic planning
  • Building coalitions
  • Identifying, targeting and mobilizing voters and allies
  • Planning and managing events such as public forums, townhalls, and conferences
  • Managing and trouble-shooting existing programs