GroundWorks Campaigns works with grassroots and progressive organizations to build overall capacity to win at the ballot box or in legislative and issue campaigns. Whether your goal is to win on a local or state-level issue or to prepare your community of voters for the next election, GroundWorks Campaigns can help build the power you need to succeed by engaging people in the issues they care about.
GroundWorks Campaigns works with you to build grassroots power through:
- Strategic planning
- Educating and engaging voters
- Identifying, targeting and mobilizing voters and allies
- Planning and managing events such as public forums, town halls, and conferences
Profiled Project — Building Power One Voter at a Time
More than one quarter of all registered voters in California live in Los Angeles County and the area is the largest pool of Democratic voters in the state as well. Unfortunately, for Democrats, LA County is also plagued with low voter turnout. One way to fix the low voter turnout is to sign up registered voters to vote by mail. The higher the number of vote-by-mail voters in an area, the higher the turnout.
In 2011, GroundWorks Campaigns partnered with the California Democratic Party in “Operation Game Changer”, an intensive field program aimed at signing up registered Democrats throughout Los Angeles County who don’t vote consistently to become vote-by-mail voters. With good data analysis and tireless teams of paid and volunteer organizers, we were successful in signing up over 50,000 new vote-by-mail voters.
